In this edition of Limelight, we are delighted to feature Uni Cards, a financial services company on a mission to revolutionize the world of credit.
Uni Cards has raised $88.5 million so far from marquee investors and is currently present in 130 cities across India.
With conversational AI, Uni achieved a whopping 98.2% bot accuracy in query resolution and increased the number of unique visitors about 150,000 users quarterly.
In this edition of Limelight, we are delighted to feature Uni Cards, a financial services company on a mission to revolutionize the world of credit.
Uni Cards has raised $88.5 million so far from marquee investors and is currently present in 130 cities across India.
With conversational AI, Uni achieved a whopping 98.2% bot accuracy in query resolution and increased the number of unique visitors about 150,000 users quarterly.
Delivering an Unmatched Credit Experience
Uni Cards is disrupting the traditional credit card industry with innovative technology. Aimed at simplifying short-term liquidity, their prime offerings are focussed on credit cards which automatically splits transactions into 3 parts, without any additional interest charges, making them pretty popular since they launched.
To meet the needs of their fast growing consumer base, Uni Cards wanted to enable a seamless buying and customer support experience for their customers on their preferred channel to drive engagement, conversions and user retention.
Transforming CX with Dynamic AI Agents
To provide a differentiated experience for their customers and prospects, Uni Cards collaborated with Yellow.ai to deploy Uni Care, a Dynamic AI Agent based customer engagement service on Whatsapp.
The Uni Care service started supporting end-to-end use cases across customer journeys from card application and delivery to renewals, bill payments and refunds, right off the bat.
The service offers self-serve options for customers to resolve FAQs anytime, anywhere!
In addition to automating routine queries, the Inbox module by Yellow.ai allows seamless transfer to human agents for complex queries and allows Uni to get real-time insights on their customer experience service. With capabilities like AI-enabled auto-suggestions, insights and historic context for human agents, managing customer service has been a breeze for Uni teams.
To provide a differentiated experience for their customers and prospects, Uni Cards collaborated with Yellow.ai to deploy Uni Care, a Dynamic AI Agent based customer engagement service on Whatsapp.
The Uni Care service started supporting end-to-end use cases across customer journeys from card application and delivery to renewals, bill payments and refunds, right off the bat.
The service offers self-serve options for customers to resolve FAQs anytime, anywhere!
In addition to automating routine queries, the Inbox module by Yellow.ai allows seamless transfer to human agents for complex queries and allows Uni to get real-time insights on their customer experience service. With capabilities like AI-enabled auto-suggestions, insights and historic context for human agents, managing customer service has been a breeze for Uni teams.
The conversational AI solution from Yellow.ai enabled customers to have access to excellent customer experience at their fingertips. All they have to do is start a chat on Whatsapp with a “Hi” and get connected for seamless conversations with customer service.
Impact of Dynamic AI Agents on Customer Experience for Uni Cards
Conversations More than 11 Million conversations per quarter across the country
Unique visitors Increase in number of unique visitors averaging about 150,000 users per quarter
Human in the loop Nearly 67,000 conversations seamlessly transferred from AI-powered chatbots to human agents for accurate resolution
Accuracy The platform helped achieve 98% bot accuracy during resolution of queries and claims
Conversations More than 11 Million conversations per quarter across the country
Unique visitors Increase in number of unique visitors averaging about 150,000 users per quarter
Human in the loop Nearly 67,000 conversations seamlessly transferred from AI-powered chatbots to human agents for accurate resolution
Accuracy The platform helped achieve 98% bot accuracy during resolution of queries and claims
With the help of Yellow.ai, Uni Cards digitally transformed CX with Dynamic AI agents on WhatsApp. The company continues to expand and cater to the credit needs of different customer segments. Yellow.ai is stoked to support Uni Cards in their digital transformation journey by enabling delightful customer experiences.
Stay tuned for more editions from our Limelight series where we showcase success stories of global organizations from different industries that are embracing AI to redefine digital experiences.
